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Goal | Metric |
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Very active data ecosystem | # of connections between end clients and data provider |
Options for data buyers | # of data providers and data assets |
Largest single location of value creation for data asset owners | # of opportunities. |
streamlined process for data providers | time to full on-boarding. |
Revenue From enterprise clients access the provider network. | $15,000 for end data consumers $75,000 for intermediary |
Assumptions
Target Market - ALL PROVIDERS (engaged data provider)
Active Data Provider: Data providers looking for value creation (revenue) from new or pre-existing data products. These providers have agreed to use the freemium solution in exchange for opportunities. Engaged data providers personas will span from exhaust data providers to some large data providers who are open to third party collaboration. Sweet spot is mid-sized data providers.
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Profile
1-10 employees
<3mm ARR
Single data asset
Limited in-house capabilities
Revenue strapped, so value revenue above all else (will exchange short term cash for long term strategy)
Knoema Strategy
7 5 out of 10 small providers will fail or fade
Data assets typically are limited in business use cases
Knoema must work with small providers to find the 2 out of 10 winners.
Small providers cannot pay anything. They are revenue strapped. DO NOT BUILD BUSINESS AROUND THEM
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Requirement | User Story | Importance | Jira Issue | Notes | |||||||
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2 | Must have email notification | Data provider receives email notification for new public opportunity, new private opportunity shared, new public data request |
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3 | Must have monitoring of opportunities | Data provider can monitor basic metrics provided back on from opportunity (Dataset for every opportunity). Example: number of views data provider has received through the Knoema.Com Ecosystem Introduction opportunity.
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4 | Must have minimum viable opportunities and data requests | Data providers must login and see 5 standing data opportunties and see 4 data requests. |
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5 | Must have neutral branding and provider logo | Data provider can put their logo at the top of the Portal Nav Bar. “Powered By Knoema”. Data provider feels this is their tool for value creation. |
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6 | Must collect meaningful information | Provider can provide information to central repository of Company/Product/Asset Info for use in opportunities (Free, open-source protocol) https://docs.google.com/spreadsheets/d/10fdPy9A-IDyC43ZsR2zjzWIS1rNP1FD5TZ8PPnz9QWA/edit?usp=sharing
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